I grew up in Milwaukee, Wisconsin, with one goal: to become a professional skateboarder.
I didn't come from California, and I didn't have a roadmap telling me how to turn skateboarding into a career. I just knew I loved skating, so I spent years filming, competing, traveling, and doing everything I could to get better.
Eventually, I made one of the biggest decisions of my life: I left the Midwest and moved to Southern California to chase skateboarding full-time. I was taking a huge risk, but I believed in what I could accomplish on a skateboard.
Along the way, I learned that becoming a professional isn't just about how good you are at skating. I had to learn how to get my footage in front of the right people, how to work with sponsors, how to represent brands, and how to turn my skating into something companies wanted to invest in.
That journey led me to two X Games gold medals, three Tampa Pro championships, multi million dollar sponsorship deals, international travel, signature products, some of the biggest brand deals in the industry, and a career I was able to build around skateboarding.
But I also made plenty of mistakes along the way. I had to figure out a lot of things through trial and error that I wish someone had taught me when I was starting out.
That's why I created this course.
I want to give you the roadmap I wish I had when I was coming up — so you can spend less time guessing what sponsors want and more time putting yourself in a position to get noticed, build relationships, and create real opportunities from your skating.